WE in the News
8 free social media listening tools everyone should use
October 13th, 2011 - Ragan’s PR Daily - Ragan’s PR Daily compiled a list of eight free tools to enhance the abilities of a PR professional. WE’s twendz was featured as a useful tool for reputation management.
Melissa Waggener: Notes From one of America’s Best
October 6th, 2011 - Everything PR - Everything PR interviewed Waggener Edstrom Worldwide CEO, president and founder Melissa Waggener Zorkin about the firm’s growth as a digital practice and current events in communications.
Waggener Edstrom Lures BT’s Chantal Bowman-Boyles To Head UK Tech Practice
September 29th, 2011 - The Holmes Report - Waggener Edstrom has lured senior BT communications executive Chantal Bowman-Boyles to head its UK tech practice.
Waggener Takes Part Ownership in Buchan
September 26th, 2011 - Marketing Interactive - Marketing Interactive covers Waggener Edstrom’s investment in Australian firm Buchan Consulting, including quotes from WE executive vice president David Ko and Buchan founder Tom Buchan.
Brands use Clinton Initiative as CSR launch pad
September 23rd, 2011 - PRWeek US - Waggener Edstrom Worldwide CEO, president and founder Melissa Waggener Zorkin is quoted in an article by PRWeek on how the Clinton Global initiative has evolved into a forum for corporations to launch their social responsibility programs and PR leaders to learn about social issues.
What’s Next For Integrated Media?
September 16th, 2011 - Marketing-Interactive.com - The WE APAC marketing team organized a marketing roundtable event in partnership with Marketing Magazine, centered around a discussion of the emerging importance of social media as an element of an integrated media plan.
PR News Announces Winners of 2011 Platinum PR Awards
September 14th, 2011 - PR News - Waggener Edstrom Worldwide received a Platinum PR Award from PR News in the product launch category for work done on Microsoft’s “Year of IE9: Launching a More Beautiful Web.” Adam Emery, WE VP and deputy lead, is quoted in the awards recap about the seamless collaboration with Microsoft on the project.
Case Study: Hot Spots App Tells SXSW Scenesters Where the Action Is and Proves PR Can Drive Mobile Development
September 13th, 2011 - PRNews - PRNews features a case study on WE’s Hot Spots in Austin app, which was developed for SXSWi Kent Hollenbeck, senior vice president of marketing and corporate communications, and Frank D’Andrea, WE Studio D product owner, provide perspective on how PR agencies can drive mobile development.
Influence 100: Holmes Report Uncovers 100 Most Important Global In-House Comms Heads
September 12th, 2011 - The Holmes Report - Within the Influence 100 study by the Holmes Report, top in-house communications leaders named Waggener Edstrom Worldwide among the most respected PR agencies.
Xerox UK & Ireland Hires Waggener Edstrom To Lose the ‘just a copier’ Tag
September 2nd, 2011 - PRWeek UK - PRWeek UK highlights the partnership between Waggener Edstrom and Xerox in the UK and Ireland, aimed at communicating the variety of business solutions Xerox provides.
